Nissan’s Glow in the Dark LEAF Lights Up Smart Highway

If you didn’t know there was such-a-thing as a glow in the dark car, now you do thanks to Nissan! The automaker was the first one to bring the eye-popping, neon color to life. Nissan’s glow in the dark LEAF recently made its way down the luminous Smart Highway in the Netherlands, and it was pretty amazing.

With the innovative glow in the dark paint developed by Nissan in Europe, the LEAF is definitely one of the most recognizable cars there is right now! The special paint technology was created in efforts to encourage people to convert solar energy at home. The glow in the dark paint actually absorbs UV energy during the day and then glows for 8-10 hours after the sun goes down.

The Smart Highway that the LEAF was displayed on was developed by Daan Roosegaarde in order to help drivers see better in the dark, while also saving energy that would have been used in street lights. Roosegaarde said, “To have the world’s first glow in the dark car on our road is a privilege, and it mirrors goals that we want to achieve with our Smart Highway.”

Nissan has been a key leader in creating innovative products like the 100% organic glow in the dark park coating the LEAF, which is used to help inspire other products and people to think and act more efficiently.

For more information about the glow in the dark LEAF or Smart Highway, please visit us at Nissan of Lake Charles.

Nissan Sway Concept Car Shatters Expectations of Hatchback Segment

In the car industry, each segment has a specific set of unwritten expectations. For the hatchback segment, this means a sporty, roomy vehicle that offers both versatility and performance. Nissan is looking to shatter these expectations, though, with the brand-new Nissan Sway Concept Car. With an innovative design and sleeker silhouette, the Sway Concept offers something completely unexpected in the hatchback segment, making it obvious that the future of Nissan’s hatchback lineup is sure to shake things up.

The Sway Concept Car debuts a new, bolder design that has never been seen before from a Nissan car. Sharp angles, edgy bodylines, and a slim silhouette give the hatchback vehicle a sophisticated air. This is enhanced even more so by the Nissan’s floating roof design, which uses a panoramic glass roof and a special window design to give the illusion of 360 views.

Hidden behind this stylish exterior is an interior that combines elegance and simplicity. There is no doubt that we’re excited to see where the Nissan Sway Concept Car will take the carmaker’s lineup. For more information on the future of the Nissan brand, make sure you check back with Nissan of Lake Charles in the future!

Nissan’s Mr. K Has Died at 105

In September of 1909, a legend was born. Yutaka Katayama was the first president of Nissan and would later become known as Mr. K. Mr. K passed away on February 19, 2015 at the age of 105.

Nissan released the following statement following the news of Katayama’s passing, “Yutaka Katayama (Mr. ‘K’) was a passionate ambassador for the Datsun and Nissan brands and our condolences go out to his family and friends. His more than 80 years in the car business included an induction into both the American and Japanese Automotive Hall of Fames. He was a pioneer on both sides of the Pacific, and we are grateful for his service to Nissan and his passion for our brands.”

Katayama was an important part of the automotive industry for nearly 80 years. He first started with Nissan in 1935 and was part of the Administration Department handling publicity and advertising. He then spent part of his career filming motor sport races around the world and played a pivotal role in building the Datsun brand here in the United States.

One of his most hailed achievements was creating the key concepts for the Z-car, one of the most exceptional sports cars on the road.

He retired from the company in 1977 and was inducted into the American Automotive Hall of Fame in 1998.

To learn more about Katayama’s legacy in the automotive industry, watch these three short videos where he discusses his life with cars.

https://www.youtube.com/watch?v=M-gh6pnYXGQ#t=90

https://www.youtube.com/watch?v=hrPTeKf6k1E

https://www.youtube.com/watch?v=wFtOetr2FuU

Nissan Wins YouTube’s Favorite Super Bowl Ad Poll

With DadThe Super Bowl might be the biggest night of the year for football, but it’s also become the established night for the best commercials of the year – particularly for car companies.

This year, YouTube had record numbers of viewers wanting to either re-watch the Super Bowl commercials that they loved or catch up on the ads that they missed. In fact, there was a 40 percent increase in the number of ballots who voted for their favorite commercial of the year.

The streaming website announced the winner of this year’s viewers Favorite Super Bowl Ad of 2015 title earlier this week, naming Nissan number one, with their advertisement called “With Dad,” which you can watch here on Nissan’s official YouTube channel.

The inspirational ad follows the struggles of families who are trying to make ends meet, with Nissan donating an enormous amount of money to charities that strive to help families with financial difficulties.

What was your favorite Super Bowl ad this year? Let us know here at Nissan of Lake Charles what your thoughts are in the comments.

Chilling Out and Other Things to do After a Car Accident

Steps after Car Accident

Drive long enough and it’s highly likely you’ve been involved in a least a fender bender.  That’s the sad truth. The good news is that the vast majority of car accidents cause no injuries and very little damage. But still, there are certain things to do after a car accident, no matter what.

First things first: chill out. Even if you have every reason to be upset, yelling at the other party or being aggressive in any way is never going to pay off. Speaking of blame, don’t ever discuss culpability. That’s for the police to decide.

Document as much as you can about the accident. Take pictures of the damage on your cell phone. As far as talking to the other driver, HowStuffWorks says that generally “you’ll need to get the other driver’s name, address, insurance company, and policy number.”

Do not deny yourself medical attention if you at all feel it is necessary. It’s best to seek treatment at the scene then anytime later when it may prove difficult to make a case that your injury is accident-related.

Accidents happen but their damage and inconvenience can be mitigated by planning and preparation.  At Nissan of Lake Charles, we want to make sure that you are taking the proper steps to keep yourself safe, before and after an accident.

Nissan’s Shiro Nakamura Receives Grand Prix du Design Award

Nissan NAIASIn honor of four decades of innovative concepts and stunning design, Nissan Motor Co. Ltd.’s Shiro Nakamura, senior vice president for Design and chief creative officer, was named winner of the “Grand Prix du Design” award late last month.

The honor was bestowed during the opening gala of the International Automobile Festival, which took place in Paris on January 27.

A jury of France’s leading minds in media, commerce, and design selected Nakamura for the honor in recognition of his exceptional achievements in the world of auto design and his impact on the industry.

“I am very grateful to the jury for selecting me for this prestigious honor, but really this award should be given to my entire global design team,” Nakamura said. He further went on to say, “I feel I am receiving it on their behalf. I am very proud of my team and their achievements, which reflects their dedication and passion for outstanding automotive design.”

Nakamura is responsible for all of Nissan Motor Co. Ltd.’s vehicle design, including models under the Infiniti and Datsun brands. One of Nissan’s latest concepts, the IDx Freeflow, received a nomination for Most Beautiful Car of the Year and was on display at the gala.

We at Nissan of Lake Charles offer our congratulations to Nakamura on this reputed achievement. We are incredibly grateful for his contributions to the design of our favorite vehicles.

Nissan on the Rise with New 2016 Altima Facelift

2015 Nissan Altima

2015 Nissan Altima

Nissan seeks to top the field with their re-touched 2016 Altima. It’s hard to imagine how Nissan can improve on the already top selling model, however, the company announced plans to make mid cycle changes and improvements to their 2016 midsize sedan.

“We’re going to do something significant for the Altima for the midcycle,” said Pierre Loing, Nissan North America’s vice president of product planning. Although Nissan will not disclose the specific changes planned, styling improvements and technology upgrades were assured to be part of the new 2016 Altima facelift.

Nissan must be doing something right! In the past two years, the Altima has gained momentous sales by selling 335,644 new cars in 2014, an increase of 5% compared to the previous year.  They outsold Honda Accords and Toyota Camrys in December of 2014 – which must be due to the base model’s NASA inspired seats, NissanConnect audio visual display, premium finishes, and improved fuel economy.

Come visit us at Nissan of Lake Charles, where we will be happy to show you why the Nissan Altima is one of the top selling cars in its class!

Best Nissan Vehicles for Winter

Here at Nissan of Lake Charles, we’re thankful to live in a climate where we don’t need to worry about typical winter weather. But our neighbors in northern states have it a lot different to us, with multiple feet of snow, ice, and freezing rain being the norm this time of year. If you have family in colder states, or plan on driving north for a long period of time, having the right vehicle to handle this weather is an absolute must. Read on to discover the best Nissan vehicles for winter.

Nissan Rogue

2014 Nissan Rogue

 

 

 

 

 

 

The Rogue is one of the more affordable options for winter driving. Starting at just $22,790 MSRP, the Nissan Rogue returns an impressive 33 mpg highway, which makes it ideal for longer road trips to visit more icy climates. Intuitive all-wheel-drive is an optional extra that winter drivers will certainly be thankful for.

Nissan Xterra

2013 Nissan Xterra

 

 

 

 

 

 

The name says it all—the Nissan Xterra is the ultimate off-road vehicle. Its ability to handle various terrains with ease makes it the perfect companion for winter driving. Heated front seats are a standard feature in the PRO-4X model, which also comes with standard four-wheel drive. What more could you want from a car this winter?

Nissan Pathfinder

2014 Nissan Pathfinder

 

 

 

 

 

The Nissan Pathfinder has it all—a spacious interior, attractive styling, and optional all-wheel drive. The latter isn’t the only feature that makes the Pathfinder your best friend this winter—it also features an optional heated steering wheel to keep your hands toasty on even the coldest of mornings.

Will The Nissan Juke Successor Be As Wicked?

Nissan Juke

The Nissan Juke may be the most appropriately named car on the market. Contemplate the lines, stance and attitude of the Juke and you may find yourself wondering if the design engineers wanted this Nissan crossover to appear a little…wicked. That’s exactly the dictionary definition of “juke.”

 

CarScoops says of the Juke, “some love it, some loathe it.” We have to admit that those of here at Nissan of Lake Charles fall decidedly in the love category. Look at the numbers and they suggest the loathing is the far weaker of the two sentiments. Nissan has pushed 420,000 units in the three-and-a-half years since the Juke’s inception.

 

The Nissan Juke is scheduled to be succeeded in the next two or three years, according to CarScoops. One has to wonder, will its Nissan Juke successor be an “equally divisive and standout design” as the original has been? Or will its successor receive “a more conventional and easily digestible styling”?

2015 Murano Production Begins, Nissan Plans Expansion

2015 Murano

Production of the 2015 Nissan Murano is underway at Canton Vehicle Assembly Plant, but the automaker is still looking ahead to the future of its latest global production hub.

Nissan says it wants to produce around 507,000 vehicles annually at the plant by 2017, which would require adding around 1,000 new hourly jobs to the already sizeable staff of 6,000 in order to add capacity for more than 55,000 additional units on a yearly basis.

In order to make Canton Vehicle Assembly capable of handling the load of building the new Murano for 100 global markets, Nissan added 1,300 jobs to the plant and invested about $2.8 billion in total.

Nissan has said that it intends to produce 85 percent of all vehicles sold in the United States at its North American facilities by 2015.

The new Murano is the eighth model being built at the Canton plant alongside the Altima, Armada, Titan King and Crew Cab, Frontier King and Crew Cab, Xterra, NV Cargo, and NV Passenger. To check out these and more of Nissan’s latest and greatest, stop in and see us at Nissan of Lake Charles!