Who Says Cute Can’t Be Cool? Meet the New Nissan Scoot Quad

Busy Street

All-electric is all-good in our opinion, and we’re not the only ones who think so! A bunch of people in California – specifically San Francisco – are learning the benefits of going all-electric and of ride-sharing, and it’s all thanks to the new Nissan Scoot Quad.

What is the new Nissan Scoot Quad, you might ask? It’s a small, 2-seater all-electric vehicle. The Quad is part of Scoot, a ride-sharing/ride-rental program in San Francisco that’s reimagining what urban transportation can look like.

Ride-sharing might sound strange and inconvenient, but it’s reshaping the way a lot of people get around, especially in cities. More and more people are adopting the ride-share way of life – and Nissan (ahead of the automotive-industry curve, as usual) is one of them.  This way of life helps save time, money and is great for the environment!

Nissan’s partnership with Scoot is just another demonstration of the car-maker’s dedication to new and innovative ways of approaching the future of the automobile.  This further illustrates Nissan’s commitment to helping the environment while also providing transportation that is innovative and exciting!

What do you think of the Nissan Scoot Quad and of ride-sharing? Is this the way of the future?  Tell us your thoughts at Nissan of Lake Charles!

The Nissan Keep Summer Rolling Service Sweepstakes

2016 Nissan Maxima

The Nissan Keep Summer Rolling Service Sweepstakes is back, running from August 1 to September 30. With chances to win daily instant prizes and new cars, Nissan owners couldn’t be more excited!

Adding a fun element to vehicle maintenance, Nissan hopes to build stronger relationships with their customers. Although many owners probably don’t enjoy having their car serviced, earning fun and exciting prizes could make that oil change worth it.  And that’s exactly what the Sweepstakes will be offering!

“With our Nissan Keep Summer Rolling Service Sweepstakes, we’ve been able to engage with our customers and create a promotion they look forward to,” said Jack Wilkerson, Director of Aftersales Marketing & Sales. Jack goes on to say, “Nissan is dedicated to vehicle service excellence, and this sweepstakes helps remind people of the exceptional customer service and offerings available at their local Nissan dealers.”

In fact, Nissan is offering some lucky owners a chance to win a 2016 Rogue, 370Z Coupe or Maxima by entering a Service Competition. There are also on the go mobile prizes, found easily on Facebook and Twitter, as well as the new Nissan Summer Radio on Pandora.  Be sure to enter daily for your chance to win one of these great prizes!  And tell us at Nissan of Lake Charles if you win anything!

Nissan at the 2015 Le Mans 24 Hours

2015 Nissan GT-R LM NISMO

The Le Mans 24 Hours held each summer in France is one of the most difficult and prestigious endurance races. This is why Nissan’s main goal for the race was to get at least one of its three cars across the finish line, which is exactly what Nissan did.  It was exciting to see Nissan at the 2015 Le Mans

This year’s race was the debut of the Nissan GT-R LM NISMO and, while it didn’t land on the podium, the fact that it crossed the finish line after 24 hours is a feat unto itself.

“For sure we have had problems, but that’s what happens when you innovate,” said Darren Cox, NISMO’s Global Head of Brand, after the race. He said, “Most LM P1 manufacturers don’t finish Le Mans at their first attempt, so it was important for us to hit this target…We have done exactly what we needed to do: We dug in. We solved our problems. We exploited the limits of our current performance, and we finished the Le Mans 24 Hours.”

During the 2015 Le Mans 24 Hours, Nissan said all the teams learned invaluable information they can put to use for next year’s race to improve the GT-R car, which is still in its infancy stage of development.

Crossing the finish line was the #22 Nissan GT-R LM NISMO driven by Harry Ticknell, Michael Krumm, and Alex Buncombe. The #21 Nissan made it through ten hours of the race before it had to withdraw after losing a wheel and being unable to return to the pits for repair.

Perhaps the most painful experience from the race was when the #23 Nissan had to retire from the race because of a suspension issue just one hour shy from the finish.

Join with us at Nissan of Lake Charles as we congratulate Nissan on this great accomplishment. We can’t wait to see what will happen in the 2016 Le Mans 24 Hours.

Around View Monitor Helps 2015 Nissan Versa Note Make 10 Best Tech-Savviest Cars Under $20k List

2015 Nissan Versa NoteWhat does it mean to be the tech-savviest in this increasingly tech-savvy world?  Ask the 2015 Nissan Versa Note.  The hatchback just made Kelley Blue Book’s 10 Best Tech-Savviest Cars Under $20k list.  We’ll give you a few reasons why the Nissan Versa Note has made the list!

The inclusion of Nissan’s Around View Monitor (AVM) in the Versa Note’s suite of tech features certainly went a long way in helping the hatchback make the list.  AVM is a highly advanced tech to be found in an entry-level offering.

Nissan explains how AVM works by giving “drivers a virtual bird’s-eye view of the vehicle,” making parking an absolute cinch.  When activated, AVM will take over control of the steering wheel, allowing the driver to focus on the accelerator and brakes.

As Torque News points out, “under $20,000” essentially means the entry-level segment, a segment that still lags a bit in terms of technological advancements. This is what makes the cars on the list, like the 2015 Nissan Versa Note, such standout models. They are in a category that typically is lacking of these technological features, in order to make them cheaper than their higher trim levels.  We at Nissan of Lake Charles are glad that the Nissan Versa Note isn’t sacrificing technology to become cheaper.

Nissan CEO Sounds Off on the Truth about Autonomous Cars

Nissan's Autonomous Vehicle

What would a world with driverless cars be like? Well, we at Nissan of Lake Charles don’t rightly know, but Nissan president and CEO, Carlos Ghosn, offered his thoughts on the truth about autonomous cars in a series of LinkedIn Influencer articles. We’ll cover a few of the most common questions we’ve heard.

In defining autonomous drive, Ghosn stated, “Autonomous drive combines the technology of robotics, artificial intelligence, sensors and car-to-car connectivity.”

We have already begun to see autonomous drive technology in today’s vehicles through the use of advanced safety features like parking assist, lane departure warning, active cruise control, and even anti-lock brakes.

Ghosn believes we will begin seeing a “near-term technology” in which vehicles will include a full package of autonomous drive features and drivers will be able to drive hands free while monitoring the vehicle. Nissan’s goal for this technology to become available is the year 2020, but Ghosn believes that goal will be made possible by introducing one at a time before the goal deadline.

The Nissan CEO also expressed he believes even further down the line that autonomous cars will become so advanced that they can be fully driverless. But that date is “at least a decade away.”

Importantly, for those of us who actually like getting behind the driver’s wheel, Ghosn emphasized the goal of autonomous tech is to improve safety and increase the joy of driving.

We will simply have to wait and see what the future holds here.

Titan Truckumentary Releases Chapter 5: Heart of Cold

If you haven’t been following Nissan’s Titan Truckumentary series, we recommend you start with Chapter One, and get caught up to the newly released Chapter 5. The fascinating video series takes viewers behind the scenes of the design, construction, and capabilities of Nissan’s workhorse pickup truck. The fifth installment, just released, takes a peek into how engineers test the truck’s cold weather capabilities.

Heart of Cold” was appropriately shot in late 2014 and early 2015 in Colorado, Alaska, and Michigan, as engineers tested the next-generation Titan’s performance in some of the U.S.’s most frigid and snowy terrain. The tests highlighted in the video focus on the kinds of things that could never be replicated on-site in Arizona (where much of the Titan’s other types of testing takes place).

Planning manager Carl Phillips points out that, “There is a lot that our engineers can do behind the computer screen and in the laboratory or in the proving grounds. But you can never replicate what goes on in the real world.”

Here in Lake Charles, we don’t see the same cold temperatures and snow that other parts of the country fight every winter, but as Craig Pike, Nissan Titan’s durability engineer says, “If it can survive here, it can survive anywhere.”

Stop by Nissan of Lake Charles today to get behind the wheel of the pickup that’s capable of taking you anywhere – even Alaska!

Nissan’s Glow in the Dark LEAF Lights Up Smart Highway

If you didn’t know there was such-a-thing as a glow in the dark car, now you do thanks to Nissan! The automaker was the first one to bring the eye-popping, neon color to life. Nissan’s glow in the dark LEAF recently made its way down the luminous Smart Highway in the Netherlands, and it was pretty amazing.

With the innovative glow in the dark paint developed by Nissan in Europe, the LEAF is definitely one of the most recognizable cars there is right now! The special paint technology was created in efforts to encourage people to convert solar energy at home. The glow in the dark paint actually absorbs UV energy during the day and then glows for 8-10 hours after the sun goes down.

The Smart Highway that the LEAF was displayed on was developed by Daan Roosegaarde in order to help drivers see better in the dark, while also saving energy that would have been used in street lights. Roosegaarde said, “To have the world’s first glow in the dark car on our road is a privilege, and it mirrors goals that we want to achieve with our Smart Highway.”

Nissan has been a key leader in creating innovative products like the 100% organic glow in the dark park coating the LEAF, which is used to help inspire other products and people to think and act more efficiently.

For more information about the glow in the dark LEAF or Smart Highway, please visit us at Nissan of Lake Charles.

Nissan Sway Concept Car Shatters Expectations of Hatchback Segment

In the car industry, each segment has a specific set of unwritten expectations. For the hatchback segment, this means a sporty, roomy vehicle that offers both versatility and performance. Nissan is looking to shatter these expectations, though, with the brand-new Nissan Sway Concept Car. With an innovative design and sleeker silhouette, the Sway Concept offers something completely unexpected in the hatchback segment, making it obvious that the future of Nissan’s hatchback lineup is sure to shake things up.

The Sway Concept Car debuts a new, bolder design that has never been seen before from a Nissan car. Sharp angles, edgy bodylines, and a slim silhouette give the hatchback vehicle a sophisticated air. This is enhanced even more so by the Nissan’s floating roof design, which uses a panoramic glass roof and a special window design to give the illusion of 360 views.

Hidden behind this stylish exterior is an interior that combines elegance and simplicity. There is no doubt that we’re excited to see where the Nissan Sway Concept Car will take the carmaker’s lineup. For more information on the future of the Nissan brand, make sure you check back with Nissan of Lake Charles in the future!

Nissan’s Mr. K Has Died at 105

In September of 1909, a legend was born. Yutaka Katayama was the first president of Nissan and would later become known as Mr. K. Mr. K passed away on February 19, 2015 at the age of 105.

Nissan released the following statement following the news of Katayama’s passing, “Yutaka Katayama (Mr. ‘K’) was a passionate ambassador for the Datsun and Nissan brands and our condolences go out to his family and friends. His more than 80 years in the car business included an induction into both the American and Japanese Automotive Hall of Fames. He was a pioneer on both sides of the Pacific, and we are grateful for his service to Nissan and his passion for our brands.”

Katayama was an important part of the automotive industry for nearly 80 years. He first started with Nissan in 1935 and was part of the Administration Department handling publicity and advertising. He then spent part of his career filming motor sport races around the world and played a pivotal role in building the Datsun brand here in the United States.

One of his most hailed achievements was creating the key concepts for the Z-car, one of the most exceptional sports cars on the road.

He retired from the company in 1977 and was inducted into the American Automotive Hall of Fame in 1998.

To learn more about Katayama’s legacy in the automotive industry, watch these three short videos where he discusses his life with cars.

https://www.youtube.com/watch?v=M-gh6pnYXGQ#t=90

https://www.youtube.com/watch?v=hrPTeKf6k1E

https://www.youtube.com/watch?v=wFtOetr2FuU

Nissan Wins YouTube’s Favorite Super Bowl Ad Poll

With DadThe Super Bowl might be the biggest night of the year for football, but it’s also become the established night for the best commercials of the year – particularly for car companies.

This year, YouTube had record numbers of viewers wanting to either re-watch the Super Bowl commercials that they loved or catch up on the ads that they missed. In fact, there was a 40 percent increase in the number of ballots who voted for their favorite commercial of the year.

The streaming website announced the winner of this year’s viewers Favorite Super Bowl Ad of 2015 title earlier this week, naming Nissan number one, with their advertisement called “With Dad,” which you can watch here on Nissan’s official YouTube channel.

The inspirational ad follows the struggles of families who are trying to make ends meet, with Nissan donating an enormous amount of money to charities that strive to help families with financial difficulties.

What was your favorite Super Bowl ad this year? Let us know here at Nissan of Lake Charles what your thoughts are in the comments.