Nissan has announced a first-year partnership with Apple to make the automaker the official launch partner of the all-new iTunes Radio system, and Nissan will have exclusive rights to the innovative platform through 2013.
Everyone, especially Mac users, love the entertainment that is available across their multitude of devices and now Apple is incorporating that into the 2014 Nissan Rogue. Drivers will be able to take advantage of new creative formats, including audio and video, across iPhone, iPad, iPod Touch and Apple TV.
“We see iTunes Radio as an integral part of our new vehicle launches and ‘big moments,’ riding the wave of interest and usage of this exciting new service to maximize exposure of Nissan’s new models,” said Jon Brancheau, vice president of Marketing for Nissan North America, in a press release. “We’re also adding iAd on iTunes Radio as a critical platform in support of ongoing campaigns, such as our college football and Heisman Trophy Tour initiatives. It’s a great way for Nissan to reach the right audiences in the right markets.”
iTunes Radio appears to be the next big Apple innovation, and Nissan is ecstatic to be the first on-board.
“We see iTunes Radio being a huge success and we look forward to delivering amazing brand experiences to this exciting new audience,” concluded Brancheau.
To learn more about the 2014 Nissan Rogue or iTunes Radio, visit us today at Nissan of Lake Charles today!