Unusual Car Colors Provide Better Value

We have good news for all you risk-takers who like to stand out in a crowd. It turns out that you could save serious money by opting for a unique, unusual, or crazy car color.

According to a new study by iSeeCars.com, not only can you save money when you purchase the car new, but they also tend to retain their value better, so you can cash in when it’s time for you to sell it. The study analyzed over 20 million used cars of all colors from 1981 to 2010, and the findings were conclusive: unusual colored cars retain their value better over time. For example, yellow cars lost about 26.2 percent of their value over five years, while white cars depreciated 33.7 percent, regardless of car type.

“While a popular car color like black or silver may get more interest and sell faster, our analysis indicates it may not get as high a value as a car, say, in yellow,” Phong Ly, CEO and co-founder of iSeeCars.com said.  “Scarcity may account for the difference — only 1.1% of all cars are yellow and orange; if teal and green are included, the percentage still goes up to just 5%.  The dearth of supply of such colors may drive prices up.”

According to Forbes, consumers can save money on the purchase of a new car if the car is more difficult for the dealership to move, so you might just be able to get yourself a deal on that orange car you’ve had your eye on!

Stop by Nissan of Lake Charles and take a gander at our lot and keep an eye out of unusual car colors, you might just find your dream car!

Could Motorsports Energy Drink Sponsorship Be Coming to an End?

It’s a tale as old as time – motorsports and their sponsors go hand in hand. The ultimate love story – both parties need the other. Frankly, we wouldn’t recognize a race car without its sponsorship logos and emblems – or the driver without his driving suit adorned in the same money-earning patches.

Not too long ago, tobacco companies predominately held these coveted positions on race cars and their drivers, but today that’s illegal in most places. As tobacco companies have retreated to the background, energy drink companies have happily come forward to fill that void. An interesting editorial on Asphalt and Rubber warns teams not to get too used to this funding either, since these popular caffeinated drinks could suffer the same fate as those tobacco companies.

The problem is that energy drinks are already banned to Lithuania’s youth, and are facing bans for consumers under 18 in many other European countries. If a ban actually happens, it would make expensive racing sponsorship far less attractive to energy drink companies since they couldn’t reach nearly the same audience as they once did. Europe isn’t the only issue, either. The American Medical Association is also lobbying to ban energy drinks for minors in the US. It’s an issue that’s worth keeping in mind – as we shift to a more health-conscious society (and world), could motor sports take the brunt of an energy drink ban?

What do you think? Is motorsports energy drink sponsorship on its way out, or is this party just getting started?

Stop by Nissan of Lake Charles and let us know what you think! (And if you’re looking for a sporty car of your own, we’ve got you covered).

Could Your Car Keep You Safe from Lightning?

We’ve all heard it before – the car is actually the safest place you can be in a lightning storm. Something about the rubber tires. But did we really believe your car can keep you safe from lightning? It seems a bit tough to wrap our heads around the idea of a metal box being the safest place to avoid being struck by lightning. Facts are fact though, and folks, we have proof that your car will, in fact, not electrocute you if it is struck by lightning.

Meet Al and Betty Perry, a Canadian couple whose truck was recently struck by lightning (and amazingly, it was captured on film). Ok, so maybe the car didn’t exactly keep them ‘safe,’ as it erupted into a fireball and destroyed the electrical system, so they were locked in, but the couple was not electrocuted.

Luckily, a RCMP officer, Constable Brian Jamont, who was traveling behind the Perrys, was able to break a window and pull the couple out.

Clearly, we do not recommend jumping in your car to protect yourself from lightening, but what an incredible story. We think the Perrys should buy a lottery ticket (or two).

Your car may be the best place to stay safe from lightening

Your car may be the best place to stay safe from lightning


Nissan Altima Makes List of America’s Hottest-Selling Cars

AOL Autos has outlined their list of hottest selling cars in America, and we aren’t the least bit surprised the Altima made the cut. Turns out, Nissan sold 36,000 last month, a 13% increase from May of last year.

There is plenty to love about the Altima. The popular mid-size sedan is the ideal size for comfort and capability, and quality materials and its long list of standard features set it apart from the competition. The Altima features an affordable price tag without sacrificing sharp design and sporty driving capabilities. All of this while still achieving up to 38 mpg highway.

2014 Nissan Altima Specifications

Even better news? The Altima might be a top-seller, but that doesn’t mean you’ll see it on every corner. With a variety of colors, options, and upgrades, each Altima is made to be unique to fit your lifestyle. Whether you’re hitting the town solo, or heading cross-country with the family, there’s an Altima to fit your needs.

Stop by Nissan of Lake Charles to test drive an Altima for yourself!

2014 Nissan Altima

2014 Nissan Altima

The Nissan Pathfinder: The Best Car for Exploring This Summer

Summer time isn’t just for convertibles and sports cars. Warmer weather brings out the explorer in all of us, and there’s no better car to discover uncharted territory than the Nissan Pathfinder. Built to take on any terrain, the Pathfinder will keep up with you, wherever you’re headed.

The Pathfinder’s intuitive Auto Mode senses slippery roads or rough terrain and automatically adjusts power to each wheel, giving you the confidence, and traction, you need. Featuring a 26 mpg fuel efficiency rating, best-in-class towing capability of 5,000 pounds, and 79.8 cubic feet of maximum cargo space, you will have no trouble transporting all your toys, and doing it efficiently.

2014 Nissan Pathfinder Specifications

If you’re hoping to bring the whole crew along for an adventure, you’re in luck. With space to comfortably seat seven passengers, premium materials, and modern technology, your passengers will be comfortable and connected. Additional cargo space below the floor provides extra storage and hides valuables.

Don’t let your car hold you back this summer. Stop by Nissan of Lake Charles to learn more and test drive a Pathfinder.

2014 Nissan Pathfinder

2014 Nissan Pathfinder

2014 Nissan Altima Named Most Affordable Mid-Size Sedan

Not only is the 2014 Nissan Altima one of the best selling mid-size sedans in the industry, it is also the most affordable, according to Cars.com.

In a study analyzing the purchase price and cost-to-own of today’s mid-size sedans equipped with popular add-ons, the Nissan Altima with the Display Audio Package won the title of “Most Affordable Midsize Sedan for 2014.”

The sedan improved from its number two position on last year’s list. Cars.com staff were impressed with its fuel efficiency and safety proven by “very good” crash test results.

“The 2014 Nissan Altima is equipped with an abundance of features that meet the growing expectations of our consumers, while still remaining a cost-effective vehicle to own,” said Fred Diaz, senior vice president of Nissan Sales & Marketing and Operations. “Year-over-year sales growth and an expanding list of accolades like this recognition from Cars.com demonstrate why Altima continues to be a leader in the midsize segment.”

Speaking of affordable, there’s no better place to find an affordable deal on the 2014 Altima than right here at Nissan of Lake Charles.

2014 Nissan Altima

2014 Nissan Altima Interior

Nissan Revolutionizing Design with 2015 Murano’s New Language

2014 Nissan Murano

2014 Nissan Murano

The Nissan Murano blew people away with its beautiful design and excellent performance in its breath-taking first generation, and Nissan is looking to repeat that success with the upcoming third-generation Murano, which will hit the market as a 2015 model. A video titled “Aerodynamic Improvements” reveals the finished product of the 2015 Murano design team’s efforts to create a beautiful and fashionable new car.

“At Nissan, design is our brand promise, a promise that pulls people into our vehicles where they will be treated to an exciting driving experience,” Nissan senior vice president and chief creative officer Shiro Nakamura, said. “As the first of our new concept-based production vehicles coming to market, Murano sets our new standard.”

If all of these new cars will be just as beautiful as the new Murano, that will be a very good thing, according to us here at Nissan of Lake Charles. Check out the video to see how Nissan improved on the original Murano design, added elements of the popular Resonance concept, and came up with a perfect solution for today’s new car buyer.

If you’re interested in a new 2015 Murano but don’t want to wait for the new models to come out, we still have plent of 2014 Nissan Murano models on our lot so come on by for a test drive today!

Nissan’s New “Ride of Your Life” Campaign Brings Focus Back to Performance

Today, it seems that most car buyers are focused on a vehicle’s efficiency, fuel consumption, and impact on the environment. Automakers have been trending in that direction too – and what’s not to like about lower fuel costs and taking better care of our environment? In the midst of a market increasingly interested in electric and hybrid-electric cars, Nissan takes a surprising turn and introduces their “Ride of Your Life” campaign, bringing the focus back to performance.

Car enthusiasts around the world can certainly appreciate a fuel efficient car, but what if the car you considered to be a mediocre sedan could actually provide a thrilling ride? In Nissan’s newest campaign, they convince several dozen consumers that they were cruising around the Horse Thief Mile at Willow Springs Raceway in a race-spec Altima. Only when they peel all the race decals off, do the car enthusiasts realize they were in a regular old Altima – one they could purchase at any Nissan dealership.
The message is clear; the Altima isn’t the lame sedan you thought it was. The thing’s got moves. It has a tight turning radius, impressive power, and looks to boot.
2014 Nissan Altima Specifications
“I would never imagine a four-door car could do any of that,” one passenger said in the Nissan video after her exciting ride.
This is exactly the kind of reaction Nissan is going for. “Performance is still very relevant to the audience for Altima,” Jon Brancheau, Nissan’s U.S. CMO, told Forbes. “In this case, we’re trying to show that in an entertaining fashion with consumers who are genuinely surprised.”
Don’t miss out on experiencing the Altima’s power for yourself. Stop by Nissan of Lake Charles for your own test drive today!

Nissan Leaf Takes on the Chevy Volt in 2015

When the Nissan LEAF and Chevy Volt were first introduced in 2010, the two electric cars were fierce rivals. Though the two cars have been laying low for a few years, they are both facing complete redesigns for next year, and we’re expecting things to heat up again.

The Volt will bring with it some serious competition, but we aren’t scared. Bring it on, Volt – show us what you’ve got. The Nissan LEAF is rearing and ready to roll. The 2015 LEAF has taken a page from the Tesla Model S, and will offer a choice of battery pack sizes.

According to a recent Yahoo Autos article, “Nissan product chief Andy Palmer told Green Car Reports that he could envision two or even three battery choices, which could give the next-gen Leaf more driving range than the current car’s 84 miles. How far? Possibly between 120 and 150 miles.” Whoa, whoa, whoa. That even puts the Toyota Prius Plug In with only 15 miles electric driving to shame.

The Volt will likely be installing a smaller, more affordable (or profitable) battery pack, but doing so won’t increase the electric driving range much past its current 38 miles.

We’ll keep the boxing gloves off for now – a little friendly competition never hurt anyone, right? Although we can’t say for sure when the Nissan LEAF will be available in dealerships, we are pretty darn excited to see the electric car hold its own!

Stop by Nissan of Lake Charles to check out the LEAFs we have in stock today!

NISMO PlayStation GT Academy is Back On

Nissan’s alliance with Sony Computer Entertainment continues in 2014 with the announcement that NISMO PlayStation® GT Academy is returning for the sixth time.

GT Academy is a cutthroat competition that has attracted more than three million aspiring drivers since 2008. Every year, thousands of gamers compete against one another for the best track performance in the Gran Turismo racing game. Eventually, Nissan trains and pits the best virtual drivers against each other in real cars on real tracks. By the end of the process, only one will remain, with a potential racing career ahead of him.

You might be surprised at just how well the online experience translates into real life. GT Academy’s inaugural winner Lucas Ordoñez is already well-known for his 2nd and 3rd place finishes at the prestigious le Mans 24 Hours. Another GT Academy winner, Janna Mardenborough, will be competing in the Formula One feeder series GP3 later this year.

Online qualifying for this year’s competition began on April 21. But if you’d like to drive a real Nissan off the track, there’s only one place to start: Nissan of Lake Charles. See you there.