Nissan CEO Mentions 249-Mile Range Nissan Leaf

2013_Nissan_LEAF_05In a recent interview, Nissan CEO Carlos Ghosn quietly revealed something huge about the next model of the Nissan Leaf, according to the Tokyo-based website Daily Kanban. Ghosn apparently claims that an upcoming model of the Leaf would have a 249-mile range.

To compare, current Nissan Leaf models just barely crack an 80-mile range. This would be huge for the company, which explains why it might be keeping the details under wraps for as long as possible.

Ghosn said the 249-range Leaf model “could be no more than one model cycle away,” meaning it would have to be one of the very next Nissan Leaf models. This would be serious competition for the Tesla Model S, with Nissan holding a significant price advantage.

We at Nissan of Lake Charles are astounded to hear about this 249-mile range Nissan Leaf and are hopeful it could be true. While this miraculous Nissan Leaf has yet to even be confirmed, we have many current Leaf models here at our dealership for you to take home.

Adam Levine in Nissan GT-R Test Drive Video

Here’s the story: Nissan challenged Adam Levine, lead singer of pop band Maroon 5. The automaker said Levine couldn’t sing while being driven around at breakneck speeds in the Nissan GT-R.  He took them up on the offer.

In the Nissan GT-R test drive video that resulted, Adam starts out sounding good, singing the first few lines to Maroon 5’s hit single, “Sugar.” He maintains control during the first burnout. However, as soon as the GT-R gets into motion, Adam can’t help but yelp a little.

For the first half of the ride, Adam manages to stay focused, though his vocal performance is peppered with nervous laughter and also the occasional howl of delight. Pretty soon, the speed and tight handling of the GT-R immobilizes his voice and he can only utter a lyric here or there. Eventually, he explicitly concedes, “I don’t even care about singing anymore. I’m just going to enjoy this!” His face is lit up with delight. At the end of the ride, he says, “I want to do it again!”

We here at Nissan of Lake Charles are sure this is what you would say if you test drive any of the great new Nissan models on our lot.

Will The Nissan Juke Successor Be As Wicked?

Nissan Juke

The Nissan Juke may be the most appropriately named car on the market. Contemplate the lines, stance and attitude of the Juke and you may find yourself wondering if the design engineers wanted this Nissan crossover to appear a little…wicked. That’s exactly the dictionary definition of “juke.”

 

CarScoops says of the Juke, “some love it, some loathe it.” We have to admit that those of here at Nissan of Lake Charles fall decidedly in the love category. Look at the numbers and they suggest the loathing is the far weaker of the two sentiments. Nissan has pushed 420,000 units in the three-and-a-half years since the Juke’s inception.

 

The Nissan Juke is scheduled to be succeeded in the next two or three years, according to CarScoops. One has to wonder, will its Nissan Juke successor be an “equally divisive and standout design” as the original has been? Or will its successor receive “a more conventional and easily digestible styling”?

2015 Murano Production Begins, Nissan Plans Expansion

2015 Murano

Production of the 2015 Nissan Murano is underway at Canton Vehicle Assembly Plant, but the automaker is still looking ahead to the future of its latest global production hub.

Nissan says it wants to produce around 507,000 vehicles annually at the plant by 2017, which would require adding around 1,000 new hourly jobs to the already sizeable staff of 6,000 in order to add capacity for more than 55,000 additional units on a yearly basis.

In order to make Canton Vehicle Assembly capable of handling the load of building the new Murano for 100 global markets, Nissan added 1,300 jobs to the plant and invested about $2.8 billion in total.

Nissan has said that it intends to produce 85 percent of all vehicles sold in the United States at its North American facilities by 2015.

The new Murano is the eighth model being built at the Canton plant alongside the Altima, Armada, Titan King and Crew Cab, Frontier King and Crew Cab, Xterra, NV Cargo, and NV Passenger. To check out these and more of Nissan’s latest and greatest, stop in and see us at Nissan of Lake Charles!

Nissan LEAF Sales in October Continue to Set Records

2015 Nissan Leaf

While the Chevrolet Volt stagnated, the Nissan LEAF surged, setting yet another new monthly sales record. It has now sold more EVs in a single year than anyone ever in the United States, and shows no signs of slowing down.

Last October, Nissan LEAF sales in October 2014 were up 29.3% over October 2013, marking the 20th consecutive month of increasing year-over-year sales. It also helped reassert itself as the best-selling EV in the country, though we doubt anyone questioned that in the first place. So far this year, the LEAF has sold a record 24,411 units, up 35% year-to-date.

This doesn’t bode well for its closest competitor, the Chevy Volt, which has been stagnating this year. The Volt was down 28.8 percent in October and is down 14.9% so far this year.

At Nissan of Lake Charles, we expect the LEAF to keep riding that momentum, with a little help from a new TV ad that was recently launched. It encourages consumers to “kick gas” by saving money on fuel. A good tip, as the LEAF doesn’t use any fuel at all! Check it out below:

 

The Innovative 2015 Pathfinder Design Increases Efficiency

2014 Nissan Pathfinder

2014 Nissan Pathfinder

With a slogan encouraging drivers to “Go Further,” the all-new 2015 Nissan Pathfinder offers an array of upgraded features to take you anywhere. With a restyled design, tweaking under the hood, and a more comfortable interior, the Pathfinder is sure to put a grin on any driver’s face.

So, what’s new? The 2015 Pathfinder design is one of the most notable features. Although some may only notice subtle styling changes, the new model has been redesigned to be incredibly aerodynamic. Lightweight components and an advanced transmission help the 2015 Pathfinder retain 27 highway mpg, better than most competitors.

The Car Connection gave the all-new Pathfinder a thumbs-up, saying, “Two years after its transition from SUV-dom into the realm of true crossovers, the 2015 Nissan Pathfinder finds itself at home in its new segment–offering a competitive package that fits the whole family comfortably.”

While many automakers have been advocating radical new changes, the Pathfinder takes a different route. By “light-weighting,” Nissan has used aluminum and other lightweight materials where possible, and removed unnecessary weight. This means better efficiency without overhauling your typical driving experience.

Still curious about the all-new Pathfinder? Stop by Nissan of Lake Charles today!

Nissan Titan’s Replacement Finally Official

Nissan TitanWe hate to point out the obvious, but we’ve been waiting for the Nissan Titan’s replacement….for a while. Like, four years awhile. We aren’t complaining though, because there is no doubt Nissan has spent that time getting it exactly right, but now – we can’t wait for the big reveal (finally)!

According to USA Today, Nissan plans to unveil the all-new pickup at the North American International Auto Show in Detroit in January of next year.

After a partnership with Chrysler to sell version of Chrysler’s under-development new Ram pickup fell through, Nissan was left to start from square one and develop a fully-redesigned pickup from scratch. Because the Titan was never the best-seller Nissan had hoped for, the automaker threw out pretty much everything they knew about that truck.

The large pickup is making its way to the market at an important time. There’s no room for Nissan to miss the mark on this one, with the early success of the aluminum-based 2015 F-150 and the fuel-efficient mid-size Canyon and Colorado. Nissan’s new full-size pickup will have to make a statement in order to compete in this market, and we have no doubts that’s exactly what it will do.

Here at Nissan of Lake Charles, we can hardly wait to see what Nissan will unveil – but for now, we’ll have to be patient. Is it January yet?

Nissan Earns a “Best Global Brand” Title for 2014

Nissan - Best Global Brand 2014In the new car business, as with many other businesses, appearance and reputation can be extremely important—and make a huge difference in competition. That’s why, here at Nissan of Lake Charles, we’re excited to celebrate Nissan’s latest achievement, being named a Best Global Brand for 2014. Nissan earned the title thanks to the Best Global Brands Study conducted by Interbrand, which determined that Nissan has risen in value by over one billion dollars since last year.

“Brand power is a key indicator of the health of the Nissan business and a major driver of the company’s growth,” said Roel de Vries, Nissan Corporate Vice President and global head of Marketing and Brand Strategy. “We are pleased to see a 23 percent increase in brand value from last year – nearly doubling Nissan’s brand value since its inaugural appearance on the list in 2011 – and recognition as a “top” riser in the study.”

When you’ve got a strong lineup from head to tail—from the best-selling hybrid Nissan LEAF to the popular Nissan Rogue SUV and all the way to the full-size Titan pickup—it’s much easier to build one of the world’s best brands. Of course, here at Nissan of Lake Charles, we’re not only interested in selling you on the brand overall—we want to set you up with your very own, customized Nissan vehicle today. And that’s what makes us the best.

Nissan Makes Biggest Gains in Fuel Efficiency

The Environmental Protection Agency has released its annual fuel efficiency report and Nissan has made the biggest gains in fuel efficiency. The report compares model years 2012 and 2013. Nissan’s 2013 lineup hit an average fuel efficiency of 26.2 mph, a gain of 2.1 mpg over the previous year.

gains in fuel efficiency

While Nissan’s average fuel efficiency doesn’t give it the most fuel-efficient lineup, it did make the biggest improvements when compared to other automakers. The report does not include electric cars, like the popular Nissan LEAF. If it did, Nissan’s average fuel efficiency would surely be even higher.

“Achieving good fuel economy is not a miracle,” says Pierre Loing, vice president of Nissan product planning, in a statement. “You need to work on weight reduction, aerodynamic and frictions [and] powertrain.”

The biggest change in fuel efficiency came from the Nissan Pathfinder, which increased its miles per gallon by 30 percent. The Altima also made big improvements with fuel efficiency ratings of 22 mpg city, 30 mpg highway—a gain of 15%.

Come see which fuel-efficient Nissan vehicle will fit your lifestyle at Nissan of Lake Charles.

Project Titan Truck Returns from Alaska, Visits Texas State Fair

After first being announced at the beginning of the year, the journey of the Nissan Project Titan pickup truck culminated September 26 with its public debut at the State Fair of Texas in Dallas.

Prior to wowing the crowds in Dallas, the crowdsourced Titan was the vehicle of choice for Wounded Warrior Project® Alumni David Guzman and Kevin McMahon, who took the pickup truck to its limits in Alaska during a 10-day trip across the Last Frontier State. Both the vets and the truck managed to make it through adverse conditions and numerous obstacles.

“We were a little nervous coming into the trip because we really had no idea what to expect out in the middle-of-nowhere Alaska,” said Guzman. “But as soon as we got going, we felt right at home and never doubted that Project Titan would be more than capable of performing whatever we needed it to.”

“Project Titan was absolutely the perfect vehicle for this incredible journey through the Alaskan countryside,” said McMahon. “From towing ability to camping needs to the very best electronic equipment, Project Titan had it all. David and I feel fortunate to have been a part of this unbelievable adventure that we’ll remember for the rest of our lives.”

You can experience the maiden voyage of the Project Titan truck later this fall when Nissan launches a series of videos on YouTube. Watch this space for more information as it becomes available.

If you’d like to take a Nissan Titan pickup truck on an adventure of your choosing stop in for a test drive at Nissan of Lake Charles!